账号冻结申诉模板-冻结原因及申诉方法

常见冻结账号原因与申述方法

销售禁售产品

   亚马逊在guidelines中概述了所有禁售的产品，但是很难找到确切的禁售产品清单。亚马逊禁售的一些产品包括：随身携带的药物、违法产品、某些品牌的保健及美容产品、特定品牌的玩具等等。如果亚马逊得知你出售禁售产品，那么你的账号就会被冻结。

销售假冒产品

    假冒产品销售在亚马逊上是个大问题，这个问题通常出现在电影、DVD、电子产品、美容产品及许多其他类别产品。即使产品直接从制造商那里出货，但只要有人举报你销售假货，账号也会被冻结。

    特别提醒：假冒产品和“inauthentic items（不正宗的产品）”不一样。假冒产品是指假货或仿冒的产品，而inauthentic产品理论上讲是“真的产品”，但因为消费者从原始制造商以外的其他资源处购买该产品，于是在亚马逊眼里它就是inauthentic。                            负面反馈

             消费者的负面反馈是每位卖家的梦魇，客户指标（customer metrics）很大程度上取决于买家的反馈，

           如果有一两个负面反馈，你最好尽快提供退款，不然有账号被冻结的风险。

                     账号重复

              不管由于什么原因，你想再开一个卖家账号的话，那可能要三思下。亚马逊使用了错综复杂又非常具

         体的算法来捕获不守政策的卖家。你可以有两个卖家账号，但是这样做，其中一个账号很有可能被冻结。

              在账号被冻结后新开账号

          账号被冻结后，处理各种问题可能很枯燥，但是不要在账号被冻结后，用原来的网路和设备重新开新账号，

           亚马逊会通过后台数据知晓，后来开的账号也会被冻结的。

           亚马逊还经常因以下原因冻结卖家账号：

             1、延迟发货

            2、用过的产品当新品卖

            3、产品不完整

            4、产品与描述不符/产品错误

            5、不正宗的产品

            6、假冒产品

            7、过期产品

    希望以上列表能帮助卖家，如果违反了亚马逊的政策，那么你将收到亚马逊的账号冻结邮件。亚马逊冻结邮

      件里，只会提到你的产品被下架，销售资金被冻结。但如果你想回复亚马逊账号冻结邮件，你必须表示出不会

          再违反政策，账号分析师会花3分钟的时间查看申诉，再决定是否恢复你的账号。

    亚马逊卖家表现评估团队（Seller Performance Team）永远不会电话通知买家或卖家，一旦账号被冻结了，包含行动计划、

精心撰写的申诉是恢复账号唯一的希望。那么，如何写好申诉呢？为了这个答案，回答者提供了一个大纲，论述应如何处理

亚马逊管理信息库。

    1、首先要明白卖家表现评估团队并不管你是否会悲伤、也不会管个人问题和销售情况，这些信息与他们无关，账号分析

师看申诉只有3分钟，在申诉里包含这些内容，只会让看计划关键部分的时间更少。

    2、亚马逊的关注点主要在消费者，我曾经看过有些卖家销售指标很高，但账号仍然被冻结了。不管你每周出售一本10

美元的书，还是每天出货量达1万，只要触到了亚马逊雷区，亚马逊的处理方法都是一样的。

    3、申诉目的是：向亚马逊展示你已经确切知道账号为什么被冻结了，并承认违反了政策，提供行动计划，让亚马逊相信

不会再违反政策。

    4、亚马逊对你的了解比你想象的要多得多，无论你使用任何策略，很有可能亚马逊都知道了。

    5、“行动计划（Plan of Action）”这一词有欺骗意味，亚马逊对卖家计划要做的事情不感兴趣，当看到申诉时，亚马逊在

问自己“卖家是否承认了他的错误？有没有做一些事情还防止此类事件再次发生？记得在申诉里用上过去时，不要给他们任

何机会发现计划里的错误。如果你承认错误，列出处理措施，那么账号就可能被恢复。

账号冻结申诉范文

友善提示：请勿直接摘抄，直接模仿，只是提供模板和申请思路。 不承担任何意外情况。卖家首先要了解清楚侵权的相关规则，做好产品的市场状况分析，进而做出自己的原创。

假货及侵权申诉范文

Generic 原因申诉:

Generic侵权申诉.（此模版已成功申诉三个案例）

至于Generic侵权这个梗，咱们先看看亚马逊官方对于Generic的相关解释：

Brand information allows customers to determine the model and brand of the product they may purchase. These fields improve the accuracy of your data listings and help customers discover your products. Typically, Brand is the best identifier for a product, but occasionally Manufacturer is used (more common with furniture). We request that you fill out both fields: Brand & Manufacturer.

需要注意的是：不要在Brand和Manufacturer那里直接填写自己的店铺名，这是亚马逊不允许的。非品牌或者白牌产品，在Brand那里填写Generic，这是亚马逊的官方规定。另外，Generic这样的词也是不可能被注册成功的，因为这类词根本不符合注册的标准。

好了，那就见招拆招，被亚马逊判为Generic侵权了到底如何申诉呢：

1，向亚马逊说明自己Brand那里填写Generic是按照亚马逊要求来的，自己并没有违规也没有侵权。

2，按照亚马逊要求，提供相关的发票和资料，要什么提供什么。

3，再次重申，自己是个诚信卖家，不会违反亚马逊规则，请求亚马逊给自己一个客观公正的评判。

当然，申诉的时候，态度诚恳一点，语气温柔一点。就算亚马逊虐我千百遍，我依然待亚马逊如初恋。

模板

Dear Seller Performance Team

Thank you very much for your attention.

After receiving your letter,we have carefully examined our products.We found that we did not exist violations.The reasons are as follows:

First of all,

Generic in English is intended to be "generic,not registered, non-patented".Brand Name is a required item when we release the products.And we fill the "Generic" as the brand name because it is said that"If your are not listing a branded product, use "Generic" in the brand attribute" on Amazon official website.

Strictly speaking,some neutral terms,no significant meaning of the words and some industry terms...

The so-called "Generic" involving trademark infringement is entirely accidental injury.

...

...

...

Sincere Regards

******（店铺名）

范文

Dear Amazon seller support：

Thanks for your concern of our account. We received a notification on Jan. 23rd that our selling privilege has been removed cause we might sold counterfeit products.We immediately check our listings. (The related item: B0******, B0******)

Now we confirm that the two specified product are generic(no brand), we have also checked the brand and the Intellectual Property Rights (especially the Design Patents) on USPTO. It has not been registered in the local market, for example North America and Europe. The title, brand and description of our listing are mark as ”Generic” , which means that we never aim at misleading our customer, and we also never mean to infringe the Amazon Policy.

But as for your well-meaning warning, we will take actions to prevent it happen again:

1. Absolutely, we will see through all the policies and rules about selling on your platform.

2. We will check the listings in our account to see if there has some which do not meet your requirements, if it does, we will fix it immediately. We will also not use our seller name for Brand or Manufacturer information

3. We will check all the products we've been sold, any complaints or product issues we will solve them in proper way within 12h in favor of the customer's right.

4.Before we sell some product, we will confirm the intellectual property of the product. And we promise this will never happen again.

5.And now our brand is under applying, after Mar .18th ,we can submit the Brand Registration to Amazon, and then we will sell our own product which have the intellectual property rights as well as our own LOGO and package.

6. If any selling questions, we will consult Amazon for help.

Sincerely, we write this. We will try our best to provide our sales on Amazon.

We believe Amazon will give this issue a serious consideration, and to us, there is a hope, a new chance for us!

Look forward to receive your reply.

Best regards

店铺名

Seller Account: *******@**.com

Store: ******

假冒产品申诉：

亲爱的卖家支持：

今天我收到亚马逊的通知，说因为出售假冒产品而取消了我的销售权，我立即查询了亚马逊说的几个产品。

首先作为一名刚在亚马逊上销售没多久的卖家，我们缺乏对亚马逊规则的认知，没有认真去了解亚马逊的规则和违禁品。其次，在亚马逊提出的几个产品里，我并不知道这个是一个品牌产品，对于这一点我感到很抱歉，我已经删除了亚马逊提出的几个产品，并永久不会再次销售。

通过对我的店铺指标以及客户反馈，我认为亚马逊应该能够认识到我们是一家服务良好，产品质量也很好的卖家。我们没有收到客户的投诉以及差评。我希望亚马逊能够考虑到这一点。如果恢复我的销售权，我后期销售计划如下：

1：首先我会很认真去阅读和了解亚马逊的详细销售规则以及销售产品范围。

2：我会认真检查核实库存以及我销售的产品是否存在不符合亚马逊要求的产品，一旦发现将立即删除，并永久不会再次出售。

3：我会检查我所有卖出的产品，如果客户反映任何不满意或者产品问题，我将在12小时内为他们解决问题。

4：对于后期出售的新产品，如果有不确定的信息，我会立即咨询亚马逊，不会盲目任意的去销售。

以上是我对这次亚马逊取消我销售权作出的应答。我希望亚马逊能够再次提供给我们一个改过的机会。我们将以最大的努力和最认真的态度去从事以后再亚马逊上的销售工作

期待你的回复

最真挚的问候

名称

Dear Amazon seller support：

Thank you for your concern of our account.

We received a notification today that our selling privilege has been removed cause we sold counterfeit products.

We immediately check the listings. Firstly we are very sorry about our ignorance, we are new to Amazon selling, we are lacking of the rules and policies when sell on your platform. Secondly, as the items of Amazon seller performance stated, we did not know this product is with its own brand, to this point we acknowledge it is our fault. We had removed the listings and promise we won't sell it again on Amazon if we do not get the warrant.

Would you please consider the account seller rating and customers feedback to us? We provided customer both good products and customer service. We never got a claim or negative feedback. Hope Amazon can look through to it.

If you can give us a chance, we will do as follows:

1. Absolutely, we will see through all the policies and rules about selling on your platform.

2. We will check the listings in our account to see if there has some which do not meet your requirements, if it does, we will fix it immediately.

3. We will check all the products we've been sold, any complaints or product issues we will solve them in proper way within 12h in favor of the customer's right.

4. If any selling questions, we will consult Amazon for help.

Sincerely, we write this. We will try our best to provide our sales on Amazon.

We believe Amazon will give this issue a serious consideration, and to us, there is a hope, a new chance for us!

Look forward to receive your reply.

Best regards

产品侵权申诉：

范文一

Dear Amazon,

Thank you for your busy schedule to read this email.

Our selling privileges been removed on April 21, 2015.

Before this, We have received policy warning from Amazon. We were warned the listing ASIN: B00KBUM3HC. Its intellectual property owner is Zhou Zhou. This product is our own uploaded in 2014, it is not following the sale. About its ownership, we believe that the Amazon's further investigation.

We know the consequences of infringement. I notice there is no “Rainbow Fox” brand name wall decals on my inventory but we still received the infringement of the other two warnings, and selling privileges were removed on the same day.

About infringement, We have taken the following improvement measures:

1.We emailed to property owners Zhou Zhou, we said the most sincere apologies for any inconvenience.

2.Check the Free Will of listings again, we has been closed and remove all possible infringement product.

3.We carefully examine and verify its intellectual property rights while creating the listing in the future.

4.Develop our own products and registered trademark, Create own high quality listings.

Review of the growth process of Free Will. Its sales have been rising trend. It contributed to the development of Amazon's. It has 300 feedbacks, positive feedback by more than 90%. It's health indicators are very good. We attentively manage it. Free Will is really important for us. It poured all of our efforts. We guarantee that don't violate amazon policy in the future.

Would you please give a chance for us and restore our selling privileges. Please!

We look forward to hearing from you.

Regards

被其他卖家投诉侵权，留下邮箱联系其他卖家：

写给产权人

范文一

Dear Amazon seller support,

Thank you for your concern of our account.

I received a notification 4 days ago that my selling privilege has been removed because of buyer or rights owner complaints.

Your response to me request. you still need more information regarding my plan of action for complaints from rights owners regarding items that infringe their intellectual property rights

(What you can do

1. Contact the rights owner directly to resolve this dispute:

Yes, I  many times to contact the rights owners,  but they didn't respond to me, please see the attached(01,02,03)

I am really sorry for what I did before.

Here are my detalied solutions:

1.I have already checked my inventory again and again, I deleted all products that may be infringing products, you can check it, and promise I will not sell any product infringing.

2.I will update my inventory, will list with new products every day to make my inventory large.Also I will develop more different kinds of products, set up my own brand.

3.I will learn America culture to know clear that famous brand or people, will not let this infringing problem appear again.

4.We will check all the products we've been sold, any complaints or product issues we will solve them in proper way within 8h in favor of the customer's right.

5. If there are sell any questions, we will immediately consult the amazon's help

I am always actively solve problems for customers. My account been suspended, I recognized the mistake deeply and correct it actively.

I really hope Amazon team can considering I am a new operator, my team and I pay a lot of effort on it. Beg your please that give us a chance to sell on Amazon again

Thanks for your time.

Looking forward to your reply.

Much thanks!

Best regards,

Sweetyoug

范文二

Dear Amazon seller support,

Thank you for your concern of our account.

I received a notification  my selling privilege has been removed because of buyer or rights owner complaints.

You provided me with the following ASIN:

B00VJ6KRUC ,B018Q6IABK, B01E2MNPQW ,B01DGTTVBU.

I have already deleted all of the infringement listings the moment when I received the performance notification, andnd I make promise to Amazon, never will I sell any infringing products in the future, I Swear.

In fact I am a new arrival selling on Amazon and I did not mean to infringe the intellectual property rights because I did not know the picture would infringe the intellectual property rights.

At the same time, I did not receive any warnings from you or the rights owner befor, these days we check my all infringe notifications again and again, we have made an apologize sincerely to all the following right owner many times:

Previously, my shop operated according to amazon's policy. Sales is good,  and has received the customer high praise, you can check it. This is our first time to download this picture from Zazzle and also only downloaded once. We are really sorry for which we really do not know it could infringe the property rights to others. We did not receive any warnings and letters from you and the rights owner as well.

Then I'm going to provide you a detailed plan on that how to resolve this issue and comply with Amazon policies as following:

1: I have made a sincere apology to the rights owner as soon as we got the notification from you, and he have not replied us yet. We promised that we will not made the mistake again. trust me:)

2: I have reviewed all the listings in the “Manage Inventory”and have deleted the listings which may cause infringing to other rights owner. I will upload my own design products in the future.

3: I will not copy any pictures directly from Zazzle and any other website. I will not steal picture from internet, I have hired a professional designer to design products, this you can rest assured.

For what still don't know, we guess that there still have lots of potential, may be infringing items, maybe amazon yourself also don’t know it is infringe item in the future, for such products, we will take some measures as followed:

a.) When we see some uncertain items, we will consult Amazon for assist at the first time, if amazon reply us we can't list it, we will accept your suggestion. If you reply us we could list it, we would not list it at once, we will put the listing's tittle on the Google.

b.) We hope that we can get more cognition in infringing artworks,we intend to enhance communication between us and peers, I know some my friends who also sell on the amazon,for infringing, We are going to do a sharing of infringing information

I always work hard managing my only one store. I have paid the tremendous concentration on my store. You can see my account health is good.

Thank you very much for giving us the chance to find out the mistakes and correct them.

Could you please reinstate our selling privilege?

If there is any more needs to be corrected, please let us know and we will correct it.

Thanks for your help.

Best regards,

Sweetyoug

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