路边服务是企业和消费者现在用来导航“新常态”的更流行策略之一。他们可以在线订购,在公司露面,拿起他们的物品并上路。理想情况下,这是所有参与者的非接触式便捷体验。 Walker Consultants的出行顾问Chrissy Mancini Nichols在接受《电子商务时报》采访时说:“过去几年来,来自多个用户的需求增加了。”人们希望超越私人交通工具,而路边则是竞争性用途交汇的地方,例如乘车应用程序(例如Uber和Lyft),自行车,无座小轮摩托车,公交车和私家车。” 这场大流行引起了人们对路边取货的认识和兴趣,但这是一种将商品移交给消费者的方法,这种方法甚至在病毒感染之前就已经普及了。 Nichols解释说:“由于COVID-19之前,街边取货一直在增长,这是由于在线和应用程序购买对商业商品和食品交付的需求增加了。” “ Curbside Pickup之所以受欢迎,是因为它既方便又快捷的购物方式。人们可以在线下订单并取货而不必下车或去商店。此外,随着外卖的增加,不仅是客户,而且送货司机也增加了对路边取货的需求,”她补充说。 路边服务也是一种使用所有大流行空旷的停车位的方式。 尼科尔斯说:“随着对COVID-19大流行的不断回应,饭店和零售店需要在提供产品方面具有灵活性。” “目前,企业需要较少的长期停车位和更多的短期取货空间,以帮助他们适应不断变化的消费者需求和增加的取货需求。 “这些为客户和送货车辆提供的短期取货空间将继续成为企业在重新开放和超越之途中至关重要的生命线。”
原文:Curbside service is one of the more popular strategies that businesses and consumers now use to navigate the 'new normal'. They can order online, show up at a business, pick up their items, and be on their way. Ideally, it's a contactless, convenient experience for all involved.
"Curb demands from multiple users have increased over the past few years," Chrissy Mancini Nichols, a mobility consultant with Walker Consultants, told the E-Commerce Times. "People want to travel beyond private vehicles, and the curb is where there's a convergence of competing uses, such as ride apps [like] Uber and Lyft, bicycles, dockless scooters, transit and private cars."
The pandemic raised awareness and interest in curbside pickup, but it's a method of getting goods into consumers' hands that was gaining popularity even before the virus hit.
"Curbside pickup had been growing prior to COVID-19, due to the increase in demand for commercial goods and food delivery resulting from online and app purchases," explained Nichols.
"Curbside pickup is popular because it's both a convenient and a fast way to shop. People can place an order online and pick it up without having to get out of their car or go in a store. In addition, with the growth in food delivery, it's not only customers but delivery drivers that have increased the need for curbside pickup," she added.
Curbside service is also a way to use all the parking spaces that, with the pandemic, are often empty.
"With the ongoing response to the COVID-19 pandemic, restaurants and retail shops need flexibility in how they offer their products," said Nichols. "Right now, businesses need less long-term parking and more space for short-term pickup to help them accommodate changing consumer needs and increased demand for pickup.
"These short-term pickup spaces for customers and delivery vehicles will continue to remain a vital lifeline for businesses as they navigate reopening and beyond."
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